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CA member firm, JPC, has announced the launch of its new brand identity. Its rebrand follows impressive growth in the last 12 years during which time it has evolved as a partnership acquiring five law firms . Its reputation has been further enhanced by industry awards, and also through its involvement in high profile and ground-breaking cases.

Through cross-practice collaboration, JPC’s experienced team provide effective legal intelligence and innovation to make the law work for its clients. The new branding demonstrates it is a business built on the performance of individuals working cohesively and consistently to achieve a client’s goal. With a modernised logo and updated website introduced across its two offices in North London and South Kensington, JPC says the new brand communicates a professional, efficient and respectful approach to making the law work for its clients.

Yashmin Mistry, Partner at JPC, said: “We are extremely proud and excited to unveil the next stage of the development of JPC. In an ever-evolving legal market, the hard work and creativity of the JPC team has allowed us to grow and continue to provide effective solutions to an expanding base of clients. Our new brand aims to bridge the gap between complex law and the clients. It has been an epic journey for us all, and long may it continue.”

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